The Blog

Brace yourself for RC Design’s rants, raves and rhetoric.

Still in Quarantine, Still Going Strong

Our key takeaways to working from home during the COVID-19 pandemic. Throughout this quarantine, many of us have been put into...

Written onJul 22, 2020 Updated on2020-07-22 16:45:32 byrcdesign

We are still the RC You Know and Love

We are in this together! Thank yous can sometimes be implied and not as heartfelt as they come across. Simply an...

Written onMar 31, 2020 Updated on2020-03-31 15:48:58 byrcdesign

RC Community Connections: Small Business Saturday

Happy Small Business Saturday! As a small business with strong ties to our community, we’re big supporters of shopping small and...

Written onNov 29, 2019 Updated on2019-11-26 14:44:48 byrcdesign

Do Article Titles Even Matter?

“Do article titles even matter?” Do fish need water? Does ice cream melt in the heat? Does the RC team love...

Written onSep 09, 2019 Updated on2019-09-26 11:01:13 byrcdesign

Can you ever cut corners on SEO?

So you sort of get the value of SEO but as time and budget constraints creep in, you might be considering going it alone or prioritizing some parts over others. You could cut some corners but with something that provides such measurable results, a step back and a more holistic view is usually called for...

Written onJun 18, 2019 Updated on2019-11-15 17:28:54 byrcdesign
User personas for business development

How to Read the Minds of your Target Audience with User Personas

A website shouldn't aspire to be something that designers would love to click through—it’s to resonate with customers and address their needs. User Personas help tell you what your customers want and give a solid direction to keep your team on track.

Written onApr 27, 2018 Updated on2018-04-27 14:34:03 byrcdesign
A man who doesn't notice typos

Nobody actaully notices typos, right?

Like it or not, we aren’t all spelling bee champions. And whether it’s the crush of hitting the deadline or simple carelessness, typos do happen.

Written onFeb 16, 2018 Updated on2018-02-28 14:18:51 byrcdesign
A man with his broken website that needs maintenance

The ins and outs of website maintenance

Just like the delicate inner mechanisms of a fine watch, there are a lot of different moving parts in a website. Tweak this one thing over here and that thing over there suddenly spits out an error.

Written onFeb 08, 2018 Updated on2018-02-16 10:47:22 byrcdesign
A group of people using voice search to get answers to their questions

“Hey Google, what’s the deal with voice search?”

The future is here in the form of voice search–it’s easy, it’s accessible and it’s completely overhauling the way we interact with search engines.

Written onJan 25, 2018 Updated on2018-01-26 11:06:02 byrcdesign
A man reacts to the large cost of his website project

Why the hell do you cost so much?

It isn’t particularly hard to build a large, clunky and beautiful-but-in-a-chaotic-sort-of-way website. But that will only satisfy your goals if your only goal is to build a website.

Written onJan 18, 2018 Updated on2018-01-26 11:10:47 byrcdesign
A business trying to read through some terrible and boring website content

How to tell if your website content sucks

A piece of writing needs to communicate purpose and intent to the target reader. It has something meaningful to say to its audience and demands to be read.

Written onJan 11, 2018 Updated on2018-01-26 11:11:36 byrcdesign
Gambling on Google Adwords, Quality Score

Are you just gambling with Google Adwords?

It’s easy to start thinking of Google Adwords like it’s a big ‘ole slot machine. You write your ads, start a...

Written onDec 18, 2017 Updated on2019-11-26 17:49:26 byrcdesign
A screenshot of the secure RC Design website with a proper HTTPS certificate

2017 is the year of HTTPS

The web is constantly changing and improving. Last year we saw a huge trend for mobile and responsive websites. This...

Written onFeb 01, 2017 Updated on2017-02-01 14:08:17 byrcdesign
A keyword researcher wondering what the point of keyword research is

What’s the point of Keyword Research?

Every proper search engine optimization campaign begins with keyword research. Like macaroni and cheese, they simply belong together. But what is...

Written onSep 27, 2016 Updated on2018-01-11 10:23:49 byrcdesign