A website shouldn't aspire to be something that designers would love to click through—it’s to resonate with customers and address their needs. User Personas help tell you what your customers want and give a solid direction to keep your team on track.
Brace yourself for RC Design’s rants, raves and rhetoric.
You’ve decided that this is the year that you’re going to be active on social media. (Stop me if you’ve heard this one before.) A blog post every week - no, two blog posts! And then a month later, reality strikes backs.
If someone ain’t happy with your business, they aren’t going to wait for your permission to tell the world about it. Read on to get a better look at how online customer reviews can have a significant and tangible benefit for your business.
Like it or not, we aren’t all spelling bee champions. And whether it’s the crush of hitting the deadline or simple carelessness, typos do happen.
Just like the delicate inner mechanisms of a fine watch, there are a lot of different moving parts in a website. Tweak this one thing over here and that thing over there suddenly spits out an error.
Repeat after me: “Data is my friend.” It helps me make decisions. The good kind of decisions, fuelled by goals and metrics.
The future is here in the form of voice search–it’s easy, it’s accessible and it’s completely overhauling the way we interact with search engines.
It isn’t particularly hard to build a large, clunky and beautiful-but-in-a-chaotic-sort-of-way website. But that will only satisfy your goals if your only goal is to build a website.
A piece of writing needs to communicate purpose and intent to the target reader. It has something meaningful to say to its audience and demands to be read.
It’s easy to starting thinking of Google Adwords like it’s a big ‘ole slot machine. You write your ads, start a...
So you’ve decided it’s time for an upgrade to your website! That’s a good idea since technology moves fast and...