Logo and Stationery Design
Logo + Corporate Identity,Print Design
Old McDonald's Furniture & Appliances
Retail
Through innovative use of space, hand-lettering, carefully selected colour combinations and clever usage of shapes, we created a visual identity that combines the foundation of integrity and quality of the familiar Old McDonald’s Home Furnishings, with the modern-day version of Old McDonald’s Furniture & Appliances.
The concept contains elements of both farm and furniture to capture the unique features of the company. Custom hand-lettering paired with welcoming typographic treatments express the perfect combination of Old McDonald’s most impressive assets; knowledge, premium customer service, superior products and a welcoming atmosphere.