An immersive investment website experience
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The Challenge
Evolve ETFs is one of Canada’s fastest-growing ETF (Exchange Traded Fund) providers. They needed an immersive and easy to use new website that would appeal to their key demographic. The site had to give users confidence that it could help them make sage financial decisions, and motivate them to contact Evolve and find out more.
Our Role
User-centred web design and build
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Our Solution
First, we defined the project goals and developed an overarching strategy, and then created an intuitive site architecture that enables a streamlined user experience. The website has an uncluttered and intuitive layout with inspiring imagery and videos. It’s dynamic and invites the user to become immersed in the information provided. Custom features enable multiple external vendor API integrations, automated daily information updates, dynamic graphs, specialized data sets, and on-demand PDF generation with live data.